Hip Hop Explosion
Skills
Graphic Design
Marketing
Client
Hip Hop Explosion
Location
Los Angeles, CA
Year
2026
deliverables
Graphic Design posters
Info
Hip Hop Congress (HHC) is a UCLA organization that aims to foster community by connecting heads to Hip Hop culture. Giving top-notch, free entertainment to 40,000+ students on campus, HHC has hosted artists such as Monaleo, Joony, Storm Debarge, and many more.
Process
Hip Hop Explosion is an annual student-organized concert that fosters a communal space for music lovers.
This year, HHC envisioned the program to reflect the vibrant, diverse sounds within the Hip-Hop genre. To execute this idea while ensuring visual consistency, I worked closely with the Marketing team to craft posters to announce the concert and performers. The graphics below display our collective work; credits to: Raneem Abdella (2), Kameron Wiley (3), and Anisha Thella (4-5).
As a result of our marketing efforts, Hip Hop Explosion sold out. Everyone raved about the line-up, which featured DJs ThatssBambii, GrrlKiss; Opener ERISTHEPLANET, and Headliners Molly Santana and Karrahbooo (who also brought DDG to perform).
